Playbooks
Handling meeting cancellations and no-shows
FirstQuadrant allows you to automatically or manually respond when a scheduled meeting gets canceled or the other party doesn’t show up. This ensures your sales follow-ups continue without disruption.
Calendar connection required
To enable automated handling of cancellations, make sure your calendar is connected to FirstQuadrant. You can do this in the Settings > Integrations > Calendar accounts section.Info: Need help connecting your calendar? See calendar integration article for step-by-step instructions.
If the meeting is canceled
If the meeting is canceled ahead of time (e.g., the invitee cancels the calendar event), FirstQuadrant will detect this via the connected calendar and will:- Trigger a follow-up sequence, prompting the invitee to reschedule
If the person doesn’t show up (no-show)
If the meeting is not canceled but the invitee simply doesn’t show up:- Navigate to the contact’s page in FirstQuadrant
- Click “Take a note”
- Type
no-showat optionally additional instructions what to do and click Create note
What happens next
Once informed of a cancellation or a no-show, FirstQuadrant will automatically decide the best next steps, typically by:- Sending a polite reschedule email
- Updating your action list if a manual step is needed
- Ensuring the deal continues progressing in your pipeline
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Understanding the true cost of outbound email at scaleAt FirstQuadrant, we’re not a traditional outbound email tool — we don’t manage deliverability or infrastructure. But many users still run outbound campaigns through the platform, and there’s a common misunderstanding we often see: the belief that outbound is basically free. It’s not. Once you scale beyond small batches, the costs begin to stack up quickly. Below is a breakdown of the main cost components to help you plan more effectively.
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