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You can now run A/B tests and create campaign variants directly from within FirstQuadrant. This powerful enhancement lets you experiment with different subject lines, messaging, or sequencing strategies to discover what works best for your target audience. Easily create and manage multiple variants of your campaigns, analyze performance side-by-side, and use real-world data to continuously refine your outreach—helping you maximize engagement and improve results across all your sales efforts.

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Improvements

  • Qualification rules for contacts are now more flexible, letting you fine-tune how leads are scored and prioritized within your campaigns.
  • Property enrichment on contacts and actions provides richer details, making it easier to view and work with automatically updated company and contact data throughout the CRM.
  • Usage tracking has been upgraded across the platform, giving you more detailed insights into how your organization utilizes AI credits, campaigns, and features.
  • Individual rows in contact lists can now display enriched information, helping you identify key data points at a glance for better decision-making.
  • Contact qualification rows in your campaigns now show more granular details about each lead’s match to your criteria, helping you quickly pinpoint your best prospects.
  • Types of values are now clearly labeled in the app, making property fields and data entry more intuitive and error-resistant.

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Fixes

(No notable user-facing bug fixes in this release.)

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Behind the scenes

  • Added support for Zapmail API keys to enable more secure and streamlined integration with Zapmail for bulk imports and automated workflows.
  • Improved internal logic for enriching and updating company/property data at the database level, ensuring fresher information behind all CRM entries.
  • Enhanced backend batch processing for qualification and enrichment, supporting faster and more reliable data updates for large contact lists.
  • Upgraded internal workflow automation, making campaign variant and A/B test creation smoother for both the frontend and backend.
  • General refactoring and maintenance tasks completed to keep the codebase secure and maintainable, ensuring a stable foundation for future features.
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