Campaigns
Enrichment
Use AI to enrich information about the prospect’s company.
You can use FirstQuadrant’s AI to enrich additional information about the prospect’s company, so you can include very specific questions in your outreach.
To create a new enrichment, click on the “Add enrichment” button under “Enrichments” in the Sequence step of creating or updating a campaign. You can include the Field name and Description. Here are some examples of enrichments you may create:
Field name | Description |
---|---|
Mission | Mission of the company |
CEO | Name of the CEO of the company |
New product | Name of the latest product announcement from the company |
Investors | Names of the funds that have invested in the company |
You can then include this enriched information into your Sequence, for example:
Hi {first name}, I noticed that {company} recently announced a new product called {new product}. I’m curious to know how this fits in the overall strategy put together by {CEO’s name}.